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Lic. Cesar Leal
Senior Sourcing Manager
President – Aprocal

Master in Management International from the University of Phoenix Arizona, L.A.E. from the Autonomous University of Guadalajara (UAG) plus a Diploma in Logistics and International Marketing from the UAG and Executive Diploma in Purchasing from the Purchasing, Supply and Logistics Association,

He began his professional career at WALT DISNEY WORLD, CO., as “International Cultural Representative” completing a Diploma in “Parks Management”. Later he joined a company in San Antonio, TX that markets various products & services to SEDENA (Secretary of National Defense) In 1997 he began his current work at Ericsson and has led and formed high performance teams in the following areas, Project Management, Logistics, Strategic Alliances, Development and Operation, presales mainly as Head of Sourcing for 15 years, where he has participated in Local, Regional and Global negotiations and projects for the U.S., Central and South America.
He currently participates in the Committee on Best Sourcing practices within Center for Competitiveness of Mexico, Since 2023 President of Aprocal Mexico and Americas Chairman for 

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